Posts Tagged ‘calories’

Big Reality Check on Big Food’s Claims on Reducing Calories

In what is becoming an all too familiar sight, the major food corporations recently teamed up with the First Lady’s Partnership for a Healthier America to announce their latest PR attempt to look like they are helping Americans eat healthier. A group calling itself the Healthy Weight Commitment Foundation, led by the CEO of PepsiCo–the nation’s largest junk food and sugary beverage pusher–claims to have delivered on its promise made in 2010 (a commitment, get it?) to reduce calories “in the marketplace” by 1.5 trillion. They further claim to have exceeded this goal, and all this a full three years ahead of schedule. The quotes by all involved were practically giddy.

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